The corporate “Smart Agriculture” goals were stated in Anheuser-Busch’s 2025 sustainability plan, written in 2018, said Bill Jones, rice agronomy manager for Anheuser-Busch.
Jones, who is based at the company’s Jonesboro, Arkansas, facilities, said the beer brewer has been advancing methods to reduce water use in its beer making for years. With their “Smart Agriculture” goals, the company wants to extend those practices to the growers from which they buy rice, mostly in Arkansas.
Rice is a key ingredient in the brewing process. Anheuser-Busch purchased 18.3 million bushels of rice directly from farmers in 2021. “This is 99 percent Arkansas rice,” Jones said.
“Our efforts are 100 percent directed toward developing skills and financial empowerment for our growers,” Jones said. “The long-term success of farms, including those in Arkansas, are vital for Anheuser-Busch’s ability to brew its beers with high-quality ingredients.”
For help convincing growers that these resource conservation practices are worth the effort, Jones reached out to Trent Roberts, associate professor of soil fertility and testing for the Arkansas Agricultural Experiment Station, and Mike Daniels, professor and crop, soil and environmental sciences associate department head for the Arkansas Cooperative Extension Service.
Roberts is also the Endowed Chair in Soil Fertility Research for the Arkansas Agricultural Experiment Station, the research arm of the Division of Agriculture. Daniels is the director of the division’s Arkansas Discovery Farms program.
Discovery Farms are privately owned Arkansas farms on which research and demonstration programs are conducted regarding the environmental impacts of agricultural production, Daniels said. Data collected on the farms contributes to experiment station research. Visitors can see first-hand how science-based information, technology and management performs on working farms.
Jones and Roberts had collaborated in the past on nutrient management issues. They had a connection through their common alma mater, Oklahoma State University. When Jones sought help in extending water conservation information to growers, Roberts put him in touch with Daniels. The Discovery Farms provided an ideal platform for demonstrating practical water conservation methods.
When Anheuser-Busch added nutrient management to its resource conservation efforts, that led Jones back to Roberts.
“This program is funded by the Anheuser-Busch Foundation to advance innovative farming practices and drive sustainability,” Jones said. “The University of Arkansas System Division of Agriculture is the most respected Land Grant Institution in rice research, and we are excited about our continued partnership to help support rice producers in Arkansas and beyond.”
“Bill and Anheuser-Busch have been very supportive of N-STaR (Nitrogen Soil Test for Rice) and the Green Seeker tool for nutrient management,” Roberts said. “Forming a partnership with them and using Discovery Farms as a platform allows us to set up large-scale field projects.”
Roberts said the partners are conducting four research projects:
● Cover crops in zero-grade rice fields
● Cover crops in furrow–irrigated rice-soybean rotations
● Enhanced fertilizer treatments
● Nutrient management research on a Discovery Farm adjacent to an Anheuser-Busch
facility in Jonesboro
● The test fields are contrasted with control plots that use traditional management practices.
“Being able to conduct this research in large-scale fields allows us to use all the tools at our disposal,” Roberts said.
Roberts said the research will help them better understand how water conservation measures affect nutrient management. For example, zero grade rice fields allow precise water management — the water doesn’t leave the field — and so nutrients, which could be carried about by water, stay on the field. But that complicates planting cover crops over winter because they don’t thrive in flooded fields.
“For our nutrient use Discovery Farm near the Anheuser-Busch mill in Jonesboro, we will be doing field-scale comparisons of nutrient management,” Roberts said. “One field will implement fertilization and nutrient management in a ‘business-as-usual approach based on the producer and consultant guidance. The second field we call our ‘aspirational’ approach where we really push the envelope and implement practices and strategies that are new or emerging but could be game changers as it relates to rice fertilization and nutrient management.”
In addition to better understanding the resource conservation benefits of alternate management systems, Roberts said the team will learn how those practices affect yield and profitability for Arkansas rice farms.